Can You Write an Article Like This One?
Recently DD, a top copywriter, e-mailed me for some advice about writing articles as a self-marketing tool. “An editor has contacted me about doing an article,” wrote DD. “Seems like a good opportunity to generate some publicity for my product – and some nice credentials for myself. Do you have…
READ MORETax Relief for everyone
“In America there are two tax systems; one for the informed and one for the uniformed. Both systems are legal.” – Justice Learned Hand Take a look at that quote at the top of this article. Wow! What a powerful statement – made many decades ago by one of America’s…
READ MOREETR Insider Report: Our First “Big Picture” Theory of Success
A colleague wrote suggesting that ETR might be more interesting if we tied the subjects of our articles to current events. “I just wondered whether you couldn’t make ETR more topical by using the news to establish context,” he wrote. “Ford announced another 10,000 jobs lost this year … and,…
READ MOREA Tale of Two Cities: Bubbleville vs. Bargaintown
It was the best of times to buy real estate. It was the worst of times. First, the worst … In Oakland Park, Florida … not far from where I live … you can buy a 35-unit apartment building for $4.5 million. For that price – if you bought this…
READ MORECould You Be the Next Direct-Response Millionaire?
“Forget the lottery. Bet on yourself instead.” – – Brian Koslow Not long ago, eight lucky co-workers at a meat-packing plant in Nebraska came forward to claim the highest-ever winnings in the Powerball Lottery … a staggering $368 million. Three of the eight were immigrants who had came to America…
READ MOREA $79 Investment That Can Make You Millions
About 25 years ago, my business partner and I started a private investment club for Americans who were interested in increasing and protecting their wealth by banding together and hiring dedicated experts to advise them on all sorts of international investment options. From day one, the club was successful. But…
READ MORECompeting With Business Giants
I can’t sell my house if I can’t move my piano!” the man with swollen red eyes barked at MW. MW had been in the real estate business, selling houses successfully, for the last four years. He’d encountered many objections from possible clients. But never before had a piano been…
READ MOREBob’s Bad Week in Las Vegas
Bob came by Sunday to smoke a cigar. I asked him how his week in Las Vegas went. “I gave two speeches on Thursday,” he said. “The second one, I killed. But the first one – I don’t know. I was off.” I was surprised to hear Bob confess to…
READ MOREThree Secrets to Business Success
The Internet has changed the way we do business. However, here’s something to keep in mind: The Internet is nothing but a medium (actually, a media toolbox). It is no more than that. It is not a panacea. Not an end-all-be-all for the entrepreneur seeking real, solid financial independence. There’s…
READ MOREMy Anti-Business-Card Approach to Self-Promotion
Michael Masterson has often pointed out in ETR how much of the conventional wisdom you read about business and entrepreneurship is pure nonsense. Much of this pap, as Michael has noted, is produced by misguided consultants, ignorant marketing advisors, and business journalists who have never run a successful business in…
READ MOREBorrow Low, Deposit High
Had you invested $100,000 in a portfolio of Emerging Asian currencies in October 2005, you’d now be $75,000 richer. In March of this year, a mere 20 weeks later, your investment would have ballooned to $175,000. That’s a whopping return of 75%. It may be hard to believe, but this…
READ MOREMoney Madness
According to the February 13 issue of Newsweek, couples fight about money more than any other subject. The magazine didn’t cite a study. I suppose it’s one of those generally agreed upon “facts.” I don’t think K and I have ever fought about money. As far as I can tell…
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