A Workaholic’s Secret to a Happy Marriage
Choosing the wrong spouse can be “deadly to your career and to your happiness,” and you should know that not all expectations will be met.
READ MOREImitation Is Not Just a Form of Flattery, It’s Good Business
To Mark Pincus, a 37-year-old Silicon Valley entrepreneur profiled in a recent issue of Forbes Small Business, being a copycat can be a virtue. As the magazine puts it, Pincus has made a lucrative career out of “lurking behind the leaders in the hot high-tech sector.” Though a few of…
READ MOREHow to Impress the Heck Out of Potential Clients
In Message #1109, I told the story of a friend of mine who, in my opinion, blew her chance to promote her self-published book (which was not available in most bookstores) on Oprah’s show. She didn’t sell any books as a result of her appearance, because she never checked to…
READ MORESuccessful Business Meetings Begin Long Before They Are Scheduled
“One important key to success is self-confidence. An important key to self-confidence is preparation.” – Arthur Ashe Like it or not, every business meeting is a forced performance. You are on stage. The people you are meeting with are your audience. What you do, how you act, what you…
READ MOREThe Easiest Way to Immediately Advance Your Career
Dear ETR Reader, Today, I’d like to tell you about the easiest way to immediately advance your career–no matter what field you work in. In fact, you could add anywhere from $25,000 to $50,000 to even $100,000 a year to your salary right now – and it wouldn’t involve changing…
READ MOREHow to Get the Most Out of ALL Your Employees
This is the four-step model I use to motivate my employees — everyone from the top on down — and maximize the productivity of the entire group: 1. Invest in your top performers. Spend time, money, and educational resources to locate, hire, train, and supply superstar employees. Don’t leave this…
READ MOREPromote Your Business in Subtle Ways When You Make A Presentation
Whenever you give a talk at an association meeting or a meeting of any other business group, your presentation should be 100% useful information — with not one word of self-promotion. “But then how do I get business if I don’t talk about my product or service?” you may…
READ MOREWhat My Dad Taught Me About Advertising
Here’s one advertising technique that may work for you. Ironically, I learned it from my dad. I say “ironically” because my father had no interest in advertising or marketing. His expertise was insurance. He was an insurance agent, and he knew the technical aspects of insurance inside and out. He…
READ MORESo You Want To Be Wealthy? How Wealthy?
I once heard wealth defined as “stored value.” That made sense to me. You are wealthy in something if you have a plentiful supply of it — enough to enjoy now and a sufficient reserve to take care of future needs. I like that definition because it emphasizes storage. Having…
READ MOREWill You Be Protected When The Real-Estate Bubble Bursts?
I love investing in real estate. It’s a fair amount of work, but I enjoy just about every aspect of it. I’ve been fortunate enough to realize triple-digit profits on properties several times in under a year — as the result of leveraged appreciation, net rents, and amortization. On other…
READ MOREHow to Get the Most Out of Your “Apprentices”
I don’t have a TV set, but I have seen several episodes of “The Apprentice.” And that was enough for me to form some opinions. Here’s what I think: Bill, the guy Trump picked, was the hands-down winner in the leadership category. He wasn’t the brightest or most talented of…
READ MOREWords of Wisdom from Donald Trump
While recently promoting his new book “How to Get Rich” in the New York Post, Donald Trump had these suggestions on how to get to the top in business — and stay there: 1. Dress for your culture. The way we dress says a lot about us — before we…
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